Many times people are unconsciously prone to place their toilet paper rolls on random surface without being aware that the bottom of such can catch serious germs, bacteria and dust. The focus of this concept was to redesign the toilet paper roll that can be easily converted into a roll holder. The roll is made out of disinfected and recycled paper and a compressible structure therefore reducing waste. The design draws the public attention to care more about the hygiene and environmental protection issue. Turn paper roll upside down, make dust go away!

| ID + EE | Sheng-Hung Lee is a designer, maker, educator, and MIT AgeLab researcher. He is inspired by multiple domains of knowledge, different perspectives, and he thrives on creating new value for clients on multi-disciplinary teams. He is trained as an industrial designer and electrical engineer, and his approach to problem solving is influenced by his passion for how design and technology impact and can be integrated into society. He has recently collaborated with the Industrial Designers Society of America (IDSA) to inform their strategy, service and user experience for the Asia market, and led the effort to incorporate such work in his recent book IDSA Blueprint in Asia. Lee has been focusing on organizational designs that create systemic impacts. He was invited to be a jury member for multiple international design competitions including IDEA, Spark Design Award, IDA Award and A’ Design Award and Competition. He is a member of Taiwan Society of Technology and Sociology, Phi Tau Phi Scholastic Honor Society, and China Technical Consultants Inc. Lee graduated with a double Bachelor’s degree (Hon.) in Industrial Design and Electrical Engineering from National Cheng Kung University (NCKU), Taiwan. His work has won prestigious awards including IDEA Gold, Braun Prize, Core77 Design Award, Red Dot (Best of the Best), Spark Design Award, European Product Design Award (Gold) and iF Award. His works have also been showcased in Dubai Design Week, Venice Design Week and the Cooper Hewitt museum. Lee taught product design at Fudan University Shanghai Institute of Visual Art and Detao Masters Academy as adjunct Associate Professor from 2015 to 2019.

Continuum is a global innovation and design consultancy. For three decades, the company focus has been to help organizations drive business innovation through the design of products, services and experiences that become part of the fabric of people’s lives.