Design of handwritten wine label symbolizes love letters between a young Czech girl and an Austrian officer. Two manuscripts of young beautiful people are penetrace on the wine label which symbolize the story of unfulfilled love.Rolls of paper hanging on the neck of the bottle are secret love messages. The whole concept is supported by a believable story from the beginning of the World War One. Design, manuscript,story, rolls of paper these are significant attributes which distinguish our project from competitive brands and affect the customer in his decision making.

Vladimír Raška has been working for multinational distributors of alcoholic drinks such as Sovesco, Allied Domecq or Global Spirits in the Czech Republic for several years. Since 2003 he has dedicated to product design. He has had significant achievements in international competitions in USA where he has won two silver medals in San Francisco International Wine Competition(2012) and gold medal in Denver International Wine Competition (2013) for wine labels design. Behind the ambitious design of brand Piero di Gardi stand three people. Aneta Rašková, Simona Rašková and Vladimír Raška. Two students of the Metropolitan University in Prague and the University of Technology in Brno and their father- experienced brand manager. Their charismatic project is like a cinematic story. Enthusiastic author with great idea of attractive design was rejected by dozens of companies. Then he conquers the world by his own hard work and determination. However it requires not only courage and a little bit cheekiness but especially original great idea. Wine label design, story of brand Piero di Gardi and good fabricated marketing project is realized by authors of ideas in the Czech Republic. Authors of original design are opened to cooperation with a great distributing company across Europe.

Vladimír Raška has been working for multinational distributors of alcoholic drinks such as Sovesco, Allied Domecq or Global Spirits in the Czech Republic for several years. Since 2003 he has dedicated to product design. He has had significant achievements in international competitions in USA where he has won two silver medals in San Francisco International Wine Competition(2012) and gold medal in Denver International Wine Competition (2013) for wine labels design. Behind the ambitious design of brand Piero di Gardi stand three people. Aneta Rašková, Simona Rašková and Vladimír Raška. Two students of the Metropolitan University in Prague and the University of Technology in Brno and their father- experienced brand manager. Their charismatic project is like a cinematic story. Enthusiastic author with great idea of attractive design was rejected by dozens of companies. Then he conquers the world by his own hard work and determination. However it requires not only courage and a little bit cheekiness but especially original great idea. Wine label design, story of brand Piero di Gardi and good fabricated marketing project is realized by authors of ideas in the Czech Republic. Authors of original design are opened to cooperation with a great distributing company across Europe.