Dongdao Creative Branding Group Sense Logo
Sense Logo is Silver Design Award winner in 2014 - 2015 Graphics, Illustration and Visual Communication Design Award Category.
Sense Logo

The creation was heavily influenced by Zen Buddhism. The Chinese word ‘san’ is an utmost important number in traditional Eastern mindset: It is related to everything in the universe. The corresponding English name ‘SENSE’ refers to intuition, a stage higher than knowledge, imagination and inspiration, and closely reflects the phonetic pronunciation of its Chinese counterpart – ‘san xiang san’. The logo represents Eastern thinking: Although one does not completely see the three hills, partially covered by 'clouds', there are nonetheless present.

Sense Logo
Dongdao Creative Branding Group Sense
Dongdao Creative Branding Group Logo
Dongdao Creative Branding Group design
Dongdao Creative Branding Group design
Dongdao Creative Branding Group

Founded in 1997 and headquartered in Beijing, Dongdao has branches and offices in Shanghai,Guangzhou,Xian, Rome and Berlin. For many years, Dongdao has won a reputation for its design ideas and high efficiency as well as numerous domestic and international awards. Moreover, Dongdao has established itself as a top Chinese agency in brand design and management, a practitioner in the booming creative industry in China.