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Hiroyuki Morita Pattern of Tree In order to organic furniture.
Pattern of Tree In order to organic furniture. is Silver Design Award winner in 2013 - 2014 Fine Arts and Art Installation Design Award Category.
Pattern of Tree In order to organic furniture.

A proposition of partition that utilize conifer parts inefficiently; that is, the slender part of the trunk’s upper half and the irregular shaped part of the roots. I paid attention to the organic annual rings. The overlapping organic patterns of the partition created a comfortable rhythm in an inorganic space. With the products born from this cycle of material, organic spatial-direction becomes a possibility for the consumer. Furthermore, each product’s uniqueness gives them a much more higher value.

Pattern of Tree In order to organic furniture.
Hiroyuki Morita Pattern of Tree
Hiroyuki Morita In order to organic furniture.
Hiroyuki Morita design
Hiroyuki Morita design
Hiroyuki Morita

He does a design overturning "the thought of people and a fixed concept". His design work begins by understanding the present conditions deeply. He goes to the spot and knows what kind of problem the client concerned has. And he chooses the best material and medium as the problem. Therefore his design is not seized with existing quality. His design is a so fresh reason. A study of the material of that purpose and the technical application are one of the charmed of his design, too.

studio Rope

This studio aims to solve problems in furniture and product design. Occasionally, we go beyond our area of expertise, and collaborate with other teams to perform spatial-direction and event planning. 6.2013 Establishment of the studio 9.2013 ASIA AWARD nomination