The Crombé winehouse shop concept’s goal was to have the customers experience a completely new way of shopping. The basic idea was to start from the look and feel of a warehouse, to which subsequently we added light and finesse. Even though the wines are being presented in their original packaging, the clean lines of the metal frames still ensure familiarity and perspective. Every bottle hangs in the frame in the identical inclination the sommelier would serve them in. The 12 m rack houses the champagnes and lockers. Per locker, clients can safely store up to 30 bottles.

Design atelier Five AM was established in 2011 by interior architects Mathieu Bellens and Olivier Caluwier. Creating interiors and exhibition spaces for semi-public organisations and private companies, the Five AM portfolio also extends to product design. The studio’s aim is to generate a moment of astonishment in the process of realising an inspiring result. With simplicity as a starting point, each design needs to interact with the user and build up naturally until the story is complete.

Design atelier Five AM was established in 2011 by interior architects Mathieu Bellens and Olivier Caluwier. Creating interiors and exhibition spaces for semi-public organisations and private companies, the Five AM portfolio also extends to product design. The studio’s aim is to generate a moment of astonishment in the process of realising an inspiring result.With simplicity as a starting point, each design needs to interact with the user and build up naturally until the story is complete.