Dell’ Albero translates to ‘from the tree’ and this inspired the hand-crafted treatment of this iconic Italian lemon liqueur. By way of tradition, the base of each lemon tree is coated with white paint to deter crawling insects from reaching the fruit. A white ceramic base resembling the tree trunk forms an integral part of the design and provides a functional purpose by acting as both a stand and ‘chiller’ for the bottle when placed in the freezer prior to serving. Finished with age old hand-crafted techniques, the result is a bold re-interpretation of the traditional Italian limoncello.

We at Bold-inc are a passionate new breed of thinkers within the branding and packaging industry. We offer down-to-earth, honest, cut through thinking, giving brands a life and a future. We understand the challenges and obstacles brands face. Every brand and project is unique and therefore we don’t apply a formulaic approach. We challenge, make bold moves and disrupt the category (if required) to get the best result, delivering truly memorable design. With a combination of our creative expertise, lateral thinking and a pinch of good old fashioned common sense, Bold-inc prides itself on the fact that we ‘think before we inc’.