The new branch is used as a test lab to develop innovative products and processes prior to rolling them out to the remainder of its 900-strong branch network. The main banking space is used to showcase community engagement & marketing promotions such as Absa’s extensive sports sponsorship. The ‘Branch of Tomorrow’ main aim is to ensure that the customer’s voice remains the driving force behind banking initiatives. This innovative branch is a glimpse of the future of retail banking in South Africa.

We are a strategic design consultancy focused on financial services and telecommunications. Our vision is to be world leaders in financial services/telecomms for strategic branding and retail design. Our mission is to create cost-efficient design solutions based on robust strategies which result in increased profitability for our clients. Global yet local expertise – Mexico to Singapore, Iceland to Saudi Arabia – we’ve worked with more than 400 clients around the world. Each project is shaped by a deep understanding of the local market and cultural insight.

Founded in 1992 by Michael Allen, Managing Director and Chairman, allen international is a strategic design consultancy focused on financial services. Our vision is to be world leaders in financial services for strategic branding and retail design. Our mission is to create cost-efficient design solutions based on robust strategies which result in increased profitability for our clients.