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Shoichiro Takei Aira Bears Pable Cafe Series The package of sweets
Aira Bears Pable Cafe Series The package of sweets is Silver Design Award winner in 2011 - 2012 Packaging Design Award Category.
Aira Bears Pable Cafe Series The package of sweets

The story of aira bears pable cafe goes that long before humans were born. There is a small Pable Cafe in the deep forest of Aira city. Aira Bear bakes rusks diligently for animals every day. Because of the sovory smell of rusks, animals strayed into his cafe. Some of them start living with him because they cannot forget the wonderful smell of rusks. In the course of time, they come to make their own sweets. Now the cafe has many kinds of famous products such as rolled cakes, baked donuts and so on. So many animals come to there and think that "this is the best place of relief in the forest."

Aira Bears Pable Cafe Series The package of sweets
Shoichiro Takei Aira Bears Pable Cafe Series
Shoichiro Takei The package of sweets
Shoichiro Takei design
Shoichiro Takei design
Hinode Shiki Kogyo Co.,Ltd.

Hinode Shiki Kogyo Co., Ltd. was founded in Kagoshima, at the southern tip of Japan. We manage five plants in Kyushu and have established firm status in the packaging industry. Through the production and sales of cardboard, cardboard boxes as well as other packaging materials, we provide packages not only to protect goods for easier distribution but also to provide total packaging that contributes to the sales promotion. Our design room was established in 2007.