This project delivers a refined shaving solution tailored to local needs, featuring premium Japanese-made blades and a sleek, portable design that merges function with style. Rooted in Shaving as a Fashion Statement, the brand appeals to style conscious Japanese men, redefining grooming as self expression. Its communication strategy spans all touchpoints to spark curiosity, drive purchases, and enhance brand engagement.

Deeeep Creative Lab is a brand strategy and design agency that focuses on uncovering the true, often hidden needs of consumers. By listening deeply and applying empathetic thinking, the team develops communication strategies and creative solutions that forge strong emotional connections between brands and their audiences. Specializing in branding, graphic design, packaging, and web design, Deeeep transforms complex ideas into accessible, impactful stories. Acting as a bridge between brand and consumer, Deeeep ensures every design speaks with clarity, authenticity, and purpose—making them a vital partner in building meaningful brand experiences.

"Thinking Deeper" is the core philosophy of Deeeep Creative Lab. With precise strategy and creative thinking, the team collaborates in design and planning to enhance each brand’s depth and potential. They provide comprehensive brand planning, including identity, websites, packaging, and graphics. Through clear communication and compelling visual storytelling, they serve as a bridge between brands and their consumers.