Contrasted with the discomfort and limitations women experience during their periods, the concept behind Scarlet sanitary pads' packaging was inspired by the ideas of freedom and relief, qualities the product is designed to deliver. Nature provides a sense of peace and freedom that modern urban life often lacks. To capture this emotional relief, the packaging design draws inspiration from natural landscapes and uses soft watercolor techniques to express these sensations. The result is a calming, poetic visual language that aligns with the product’s promise of comfort and care.

Scarlet is a newcomer in Iran's sanitary pad market and is part of Pak Pars Parand Holding, a leading manufacturer of cellulose-based products. Scarlet’s mission extends beyond just functionality. The brand is committed to providing premium sanitary pads made from high quality materials to ensure maximum comfort, reliability, and skin-friendliness. Every detail of the product has been carefully designed to support women during their menstrual cycle.