Irix Cine series is based on innovative approach. The essence was to find a unique stylistic language of the Irix brand that is an emanation of quality, functionality, and especially comfort and ergonomics. The use of a constant body diameter, and magnetically mounted accessories such as lens hoods or filters, makes the lens operation incredibly intuitive. An innovative solution is an adaptive ring, which allows maintaining the compact shape of the lens while preserving its full functionality.

Irix Lens is a renowned manufacturer of high-quality lenses known for their innovative designs and exceptional optical performance. Founded with a commitment to providing photographers and cinematographers with reliable and versatile lens solutions, Irix combines cutting-edge technology with meticulous craftsmanship to deliver products that meet the demands of professional creators. At the heart of Irix's philosophy is a dedication to pushing the boundaries of lens design. Their team of experts is driven by a passion for innovation, constantly seeking new ways to enhance image quality, usability, and durability. This commitment is evident in every aspect of their lens lineup, from the precision-engineered optics to the robust build quality that ensures reliable performance in any shooting environment. One of Irix's key strengths is their ability to listen to the needs of their customers and adapt quickly to evolving trends in photography and filmmaking. This customer-centric approach has led to the development of lenses that not only meet but exceed the expectations of professionals around the world. In addition to their commitment to quality and innovation, Irix is also dedicated to sustainability and social responsibility. They strive to minimize their environmental footprint through responsible manufacturing practices and are actively involved in supporting initiatives that benefit local communities. With a diverse range of lenses designed for DSLR, mirrorless, and cinema cameras, Irix empowers creators to unleash their creativity and capture stunning visuals that leave a lasting impression. Whether shooting landscapes, portraits, or cinematic masterpieces, photographers and cinematographers can trust Irix to deliver the performance and reliability they need to bring their vision to life.