Espressionismo Floreale is a rug collection about the rebirth of life through flowers. Through color and geometric shapes, each design captures one natural reproductive part of a flower in its most abstract form. The rugs are woven from a luxurious blend of New Zealand wool and vegan silk using the hand tufting technique. They come to life in six different designs: Anther, Carpel, Filament, Leaf, Petal and Stamen. The design of each rug is a study of color and form that generates a sensation of a sinuous, elegant and forceful movement as these flowers own by nature unlocking a vibrant living.
Along with fine art and design, Niubó creates an evolving selection of artworks and objects. Laura gravitates towards places of light, which is reflected in her instinctual use of color. Color has been the north star and signature of differentiation behind the work of Laura Niubó through her professional and art career. She embraces color's emotional power, unlocking an artful, vibrant lifestyle. It energizes our feelings and influences our interactions with surrounding spaces. Moreover, she values how the story and message behind artwork foster our connection to it. Niubó's conceptual colorful expressions are abstractions of subjects that resonate with and matter to the audience. Her art and design endeavors to bring joy. And as a creative director and artist-designer, her mission is to infuse these powerful expressions into our everyday environment, elevating our emotions and transforming our experience by incorporating art as tangible objects.
Artist-designer Laura Niubó creates an evolving selection of artworks and design collections. Born in Spain and currently living in Los Angeles, she operates as a creative director, designer and commissioned artist. Laura celebrates all the nuances derived from color. Through thoughtful and colorful expressions for our lives and our environments, Niubó prompts play, exploration, and expansion through tone, light, and perception. Her art has been exhibited in galleries in New York, London, Colombia, Barcelona, Mallorca, Los Angeles and Miami. She is done commissioned artwork for brands like Google and Figma. One of her artworks, Space Sun got selected to be up on a billboard in the city of Los Angeles for a month as one of the winners of The Billboard Creative group show. Laura is represented as an artist by Gallery RED in Spain. As a creative director, her projects range from film, photography, brand identities, experiential design, and global campaigns for some of the world’s most transformational brands - Apple, Google, Instagram, Louis Vuitton, Airbnb, Netflix - influential agencies - TBWA/Media Arts Lab, 3AM (Ridley Scott), Sid Lee, 72andSunny and Ogilvy Paris - music artists like Zedd, Vlossom and Childish Gambino.