Packaging visual design is the first emotional experience of consumers for products, which is often ignored by the seafood packaging on the market. The visual image uses graphic language to display the characteristics of seafood and abstracts the information into graphic visualization. The combination of seafood and graphic illustration is creative, epochal, and novel. It is combined with the packaging effect of environment-friendly materials to create its unique brand image and artistic effect and spread the brand culture of seafood in a visual way that is compatible with modern aesthetics.

Graduated from the School of Art and Design of Dalian University of Technology with a bachelor's degree, the graduate student was recommended to the Department of Visual Communication and Media Design of the School of Art of Northeast University, and was awarded the first prize in the National Ecological Environment Creative Design Achievement Exhibition. He has won the first prize in the Milan Design Competition and the second prize in the National College Student Advertising Art Competition, as well as more than 20 domestic and foreign competition awards.

Northeastern University (NEU) was founded on April 26, 1923.Northeast University is one of the key universities of "double first-class", "985 Project" and "211 Project" in China. In its history of over 90 years, the university has formed its unique spirit: “Striving constantly for improvement and behaving in conformity with truth”.The university is situated in Shenyang, the central city of the Northeastern China, and it also has a campus in Qinhuangdao City, Hebei Province. The university occupies a total area of 2,550,000 square meters, of which the architectural area amounts to 1,680,000 square meters. It has 4,538 faculty members, among whom 2,711 are full-time teachers. Sticking to the principle of “cultivating outstanding personnel” and the path of “innovation, distinctiveness and openness”, NEU will stride forward unremittingly to build itself into a world-class university with Chinese characteristics, playing a leading role in the new industrialization progress in China.