Jin Zhang Golden Cat Beer
Golden Cat Beer is Iron Design Award winner in 2022 - 2023 Packaging Design Award Category.
Golden Cat Beer

This is a beer for night consumption. The designer has selected the cat that consumers like very much as the main image to design, so that the beer can quickly establish emotional connection with consumers while increasing the intimacy. At the same time, the cat that likes night activities is very consistent with the consumption time (night consumption) positioning of this wine. Finally, the designer also used classic European patterns for decoration, making the whole beer label full of delicacy.

Golden Cat Beer
Jin Zhang Golden Cat
Jin Zhang Beer
Jin Zhang design
Jin Zhang design
Jin Zhang

Zhang Jin, brand & packaging designers, beginning in 2008 engaged in design work, then founded Wuhan SANBU brand design concurrently hold the position of chief designer, He always takes "making designs that convey feelings" as his goal, and is committed to creating subversive brand and product packaging designs that make people fall in love at first sight. He sticks to his own design philosophy and has high requirements for the brands he works with, He only produces 10 designs annually, but he has won more than 100 awards, including: Graphis(Gold Award), A 'Design Award, Communication Arts Design Annual, MUSE Design Award (Highest platinum Award), New York Product Design Award, IDA International Design Award, DNA Paris Design Award, The Best Brand Awards, GOLDEN PIN DESIGN AWARD, China Star Design Award, CCII International Biennale Award, etc. He keeps exploring in the field of design, He is the practical mentor of 4 design schools in China, He is also the initiator and vice president of Designer Salon in Wuhan, China. He is passionate about life and design, and enjoys the joy of each creation.

InBev jinlongquan beer (Hubei) Co., Ltd

InBev jinlongquan beer (Hubei) Co., Ltd. chose to develop beer in 1977. It has three production bases of Jingmen, Xiaogan and Yichang, with an annual beer production capacity of 600000 tons. The company is a joint venture between Budweiser InBev group, the world's largest brewer, and Hubei jinlongquan group. It is one of the largest beer brewing bases in Central China.