This is a cafe brand logo designed based on the brand culture and style of Pakka, which creates a young and friendly brand image and renders the brand more recognizable, thereby promoting the development of Chinese local coffee culture, making it It is integrated into daily life of the public. It is also an abstract embodiment of an interactive communication space provided for like-minded users.
Sersen focuses on exploring the value integration of business and culture. At a time when experiential consumption has become an important economic form, we help brands provide a multi-dimensional service experience for the consumer market based on the core values of the brand, build it in a comprehensive and multi-level manner, and then fully release the brand value.
Pakka is also equal to the meaning of punch card, like to drink food and fun we often seek in the social platform, and gradually the word punch card has become a buzzword. We like coffee and we are gradually realizing the freedom of coffee, and pakka is taking shape on the ground. We hope to interpret our coffee culture and trendy culture through a coffee shop or a community store in the city of Shantou. Rather than "riding the wave" or "rapids", we choose to work with a group of like-minded people to create a place of leisure and relaxation for all people in the city.