With its unique design, China Merchants Bank 3.0 Plus icombines many functional areas such as business reception, waiting and entertainment, all of which radiate from the central integrated rest area, making it a place for daily socializing and leisure, rather than just trading. It not only marks the transformation of a modern bank branch to an intelligent, ecological and cosy one, but also represents the innovative application of the futuristic high-tech design style.

Shenzhen Scene Aesthetic Design Co., Ltd，the first brand SI and experience props design company aiming at aesthetic design and scene construction under the guidance of positioning theory in China, subverted the traditional SI design concept and mode, and created a new era of scene aesthetic design and brand experience marketing. Scene Aesthetic is user-oriented, and design is a specific solution to the problem. Before the design, a large number of researches within the industry and trends outside the industry will be carried out to define the core problems to be solved to ensure that the channel does not deviate, can be landed and can be replicated.

Founded in 1987 in Shekou, Shenzhen, China Merchants Bank is the first joint-stock commercial bank wholly owned by legal persons in China and the first pilot bank to promote banking reform from outside the system. The development goal of CMB is to become the leading retail bank in China. The corporate slogan is: China Merchants Bank, change for you.