The earrings are inspired by an art piece of Monir Farmanfarmanian that will make it a special work. According to this, Monir earrings will have a cultural effect on the owner and others. Angles and corners of the earring are making it shinier; It feels like the dance of light and shadow. The initial idea of the design and inspiration from the Monir began in 2020. Research about Monir's artworks, simulations, and sketches continued until 2021. The production process finished in December 2021. The process from idea to implementation has been done in Tehran.

Besides our daily life routines, in between the hardships of work-life, concerns for the future, and grieving the past, let's take a second and have a closer and deeper look at ourselves; "How unique are we"! Just think about it…. How strange it is that these faces and bodies only belong to us. Nobody is alike, and lots of beauty in this world are waiting to be discovered. One day we woke up in the morning detaching ourselves from anything that makes all of us alike; we saw the exquisiteness and oneness of humans and nature; we drew and sketched them because we wanted to immortalize them. The idea of "Ela" started from here… on an eye-opening day in November 2018.