The inspiration to create individual illustrations for the annual branded kit was the long-term search for a unique abstract style. Were created 10 different formal compositions with smooth lines in contract palettes. The main difference in the project is the creation of branded abstract illustrations for all promo products. All illustrations are hand-drawn in the gouache technique. Coloristic formal compositions in a minimalist linear style help products stand out from a number of other competitive examples.

NARGIZA USMANOVA Co-founder / Designer, Visual Artist Nargiza is an award-winning designer with a rich portfolio spanning various visual arts disciplines. She holds a diploma in Graphic & Industrial Design and has refined her skills in roles such as Chief Designer and Art Director. Her work includes Graphic Design, Exhibit Design, Lighting Design, and Illustration. Nargiza is also the author of numerous art installations and performances, showcasing her ability to blend artistic expression with functional design. Celebrated for her exceptional creativity, imagination, and passion for art and design, she consistently delivers innovative and captivating projects that resonate widely. nargizadesign.com

TELS is a Trans-European Group of transport companies UK with 11 branch offices in the United Kingdom, Poland, the Czech Republic and CIS countries. With more than 800 employees worldwide, TELS provides a full range of international logistics services, including heavy haulage UK, and maintains a high level of competence and quality management.