Discrimination against Asians has increased in the U.S. during the pandemic. The design concept of Love is Invisible is especially based on the concept of water tolerance in Asian culture, to show that the love between people is invisible, which can eliminate discrimination and remove barriers. Love Is Invisible is a public welfare activity launched by the Super Joey Foundation in nearly 20 cities across the country. The Tsddesign team designed the T-shirts and packaging that young volunteers of different races will wear across the country from the Love is Invisible collection.
I am a Chinese designer, EN KE, and I am committed to brand design and packaging design; I advocate the cultural expression of "When the East meets the West" in design, and insist on originality in design, so as to promote social progress and development!
Super Joey Foundation is a nonprofit 501(c)(3) public charity organization. Our mission is to support the families in the USA that are affected by childhood cancer. We know well that once a child is diagnosed with a life-threatening illness, the child and the family would experience significant stress and emotional pain. Super Joey Foundation helps to ease emotional pain, empowers patient families with knowledge and information, and shares hope through the helpful experience of others who have faced the same challenges before.