The brief was for the design of Leapfrog Immune to be both distinct and vivid enough to engage curiosity in a crowded wellness marketplace but to also have a premium look and feel. The front of pack was intended to be bold, clean and uncluttered, allowing the word Immune to capture the customers attention. The use of matte finish to the box and a gloss foil to Immune would further draw the eye. The choice of a 50 and 50 orange and white colour split was a playful nod to traditional pill supplements.
Jon Wallhouse runs mayk, a multi-discipline award-winning creative agency that delivers bespoke solutions for brands and businesses. Whether it be a new website or a shop refit, mayk will help amplify your proposition. Jon & his team have over 20 years of experience crafting exceptional websites, award winning brand identities, interiors & campaigns, delivering dynamic solutions to drive sales and increase value.
Leapfrog Remedies is a co-creation between an immunologist, pharmacist, nutritionist, lifestyle journalist Stephanie Drax and the founder of Planet Organic, Renée Elliott. Leapfrog Remedies & it's product IMMUNE is backed by strong science and is the first supplement of its kind in the UK.