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HOLF CHEN Deep Memory Sales Center
Deep Memory Sales Center is Bronze Design Award winner in 2021 - 2022 Interior Space and Exhibition Design Award Category.
Deep Memory Sales Center

Due to the large scale of the space, it's difficult to control the overall spatial scale. At the early stage, the design team specially experimented the interior space model many times and built a partial sample room of the project on site with the construction team so as to achieve the best spatial effects of the whole project. This project takes the urban texture of Dalian as the design origin, and uses contemporary spatial language to describe "deep memory, local new life", the new and the old in the space, the typo and false in the composition, the realism and the intention.

Deep Memory Sales Center
HOLF CHEN Deep Memory
HOLF CHEN Sales Center
HOLF CHEN design
HOLF CHEN design
HOLF CHEN

As a designer, maintaining innocence is an important nourishment for vitality and creativity. And this [innocence] makes his works a pleasant surprise.

China Overseas Properties

It is one of the largest real estate developers in mainland China and the largest single-ownership office building developer and operator in China, mainly engaged in residential and commercial real estate development in first- and second-tier cities in China