Deep Memory Sales Center by Holf Chen

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DESIGN DETAILS
DESIGN NAME:
Deep Memory

PRIMARY FUNCTION:
Sales Center

INSPIRATION:
This project takes the urban texture of Dalian as the design origin, and uses contemporary spatial language to describe "deep memory, local new life", the new and the old in the space, the typo and false in the composition, the realism and the intention, and outlines an aura. place to flow.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Dalian, where the project is located, is a city with a fusion of Eastern and Western architectural styles. The Gothic architecture is elegant and chic, and the oriental traditional bluestone roads can be seen everywhere. Walking through such a magical urban texture, the exotic and local customs are intertwined, which is the temperament of the locals. Buildings from different periods have retained their unique forms, combining East and West, old and new.

OPERATION / FLOW / INTERACTION:
The rough stones, the language of the growing pine trees, and the compositional charm of the space are all images of the deep local memory and the free growth of the local culture.” Art chandelier, glass crystal, veneer, stone and other materials are used ingeniously and cooperate with each other to find a dialogue between roughness and delicacy, organic and minimalist, and generate an aesthetic magnetic field space.

PROJECT DURATION AND LOCATION:
From January 2021 to June 2021; in Dalian

FITS BEST INTO CATEGORY:
Interior Space and Exhibition Design

PRODUCTION / REALIZATION TECHNOLOGY:
Marble, wood veneer, stiffe ned fabric, brushed material

SPECIFICATIONS / TECHNICAL PROPERTIES:
Project Area:980 sqm Category: Sales Center

TAGS:
Sales Center, Interior design, holf design

RESEARCH ABSTRACT:
The ingenious use of matching materials in the project; artistic chandeliers, glass crystal, wood veneer, stone and other materials cooperate with each other to find a dialogue between nature and the ground, between organic and minimalist, and produce unique natural aesthetics. In such a large space, the natural air and rhythm, the arrogance and rhythm of the lake and the sea, people can look inside and enjoy it calmly.

CHALLENGE:
Due to the large scale of the space, it's difficult to control the overall spatial scale. At the early stage, the design team specially experimented the interior space model many times and built a partial sample room of the project on site with the construction team so as to achieve the best spatial effects of the whole project.

ADDED DATE:
2022-02-24 04:19:15

TEAM MEMBERS (1) :
Holf Chen;Yani Hong

IMAGE CREDITS:
Qiwen photography

CLIENT/STUDIO/BRAND DETAILS
NAME:
China Overseas Properties

PROFILE:
It is one of the largest real estate developers in mainland China and the largest single-ownership office building developer and operator in China, mainly engaged in residential and commercial real estate development in first- and second-tier cities in China

NOMINATION DETAILS

Deep Memory Sales Center by Holf Chen is a Nominee in Interior Space and Exhibition Design Category.

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AWARD DETAILS

Deep Memory Sales Center by Holf Chen is Winner in Interior Space and Exhibition Design Category, 2021 - 2022.



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