Satine launches its first ever Jersey milk to enhance its leading image and competitive advantage in the pure milk market. Yili uses the imported Jersey cattle to produce milk instead of using Holstein which is the most common cow in China. As the most premium milk, its packaging should represent luxury and glamour. Therefore, its packaging elements are treated in Art Decto to present British tourist attraction and dairy farm. The artistic style differentiates Satine Jersey Milk from its competitors.

Based in Paris, Shanghai and New York, we have been working for 30 years to develop strong brands, with high standards and passion. But also with a certain amount of hindsight and humility. With us, jargon is prohibited. Certainties too. It is this constantly renewed curiosity, this duty of candor and this desire to understand that drives the daily life of the agency, from our approach to trends to that of your briefs. In China, we work with big international and local clients.

Inner Mongolia Yili Industrial Group Co., Ltd, a provider of healthy and nutritious dairy and food products, is Asia’s largest dairy producer with a wide range of products like milk, yoghurt, ice cream, infant formula, adult nutrition and cheese. Yili has rapidly developed over the last decades and is now the number five in the Rabobank ranking of global dairy companies. Our ambition is to be in the top three in 2025.