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Yuan JIANG,Chen SONG Secret Exhibition Merchandise Display Hall
Secret Exhibition Merchandise Display Hall is Iron Design Award winner in 2021 - 2022 Interior Space and Exhibition Design Award Category.
Secret Exhibition Merchandise Display Hall

Soda integrated modern digital art into inherited Chinese aesthetics, and created a cultural and creative exhibition hall with an immersive experience. This design concept breaks down the barriers of traditional museum merchandise space, and makes the Cultural and Creative Exhibition Hall of the National Museum of China to a re-defining contemporary public space with new narrative and new normative.

Secret Exhibition Merchandise Display Hall
Yuan JIANG,Chen SONG Secret Exhibition
Yuan JIANG,Chen SONG Merchandise Display Hall
Yuan JIANG,Chen SONG design
Yuan JIANG,Chen SONG design
Yuan JIANG,Chen SONG

SODA’s way of working generates media space design that brings together virtual and real world. SODA Architects was founded in 2016. In response to contemporary context, SODA embraces modern art and technology in space and hopes to create quality place that people would like to experience in current era, and encourages people get together and celebrate life with their family and friends. In order to achieve this goal, we have been exploring the pattern and application of media space for years. We hope to explore new dimensions of space design, so that to explore new possibilities in connecting people and people, and people and place.

SODA Architects

Soda:connect virtual and real world by design SODA Architects, founded by Mr. Yuan Jiang and Mr. Chen Song in 2016. SODA’s way of working generates media space design that brings together virtual and real world. In response to contemporary context, SODA embraces modern art and technology in space and hopes to create quality place that people would like to experience in current era, and encourages people get together and celebrate life with their family and friends.