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Parham Elahi Doust Sorkhab Packaging
Sorkhab Packaging is Iron Design Award winner in 2021 - 2022 Packaging Design Award Category.
Sorkhab Packaging

Sorkhab Brow Soaps are made out of vegan and animal cruelty-free ingredients. For that reason, they wanted to make sure that the packaging also resonates with the nature of its content and that is why they chose wood as their main material. The smooth outlines of the package may catch the buyers' attention, even more. The product inside (soap) is made out of 100 % vegan materials, its package also conveys the fact that it is eco-friendly. The whole package is built out of the wasted hardwoods found in the furniture industry. That is one of the reasons why wood has been chosen over other.

Sorkhab Packaging
Parham Elahi Doust Sorkhab
Parham Elahi Doust Packaging
Parham Elahi Doust design
Parham Elahi Doust design
Parham Elahi Doust

Parham Elahi Doust is a multidisciplinary designer and founder of MODAM Section, a Tehran-based design practice working across architecture, product, and cultural design. With a background in architecture and anthropology, his work explores the interaction between material, emotion, and user behavior. His projects range from residential architecture to experimental packaging and furniture, often produced through hybrid craft-industry methods. He has collaborated with social institutions, local workshops, and independent businesses to develop context-sensitive solutions. His design approach centers on cultural literacy, sensory engagement, and sustainable material strategies across diverse formats and audiences.

Sorkhab

Sorkhab means pokeweeds in Persian, and as a tradition, this phrase used to mention the beauty process on someones face and this is the reason for choosing this name as a cosmetic brand. Sorkhab produce vegan and animal cruelty free soaps for forming eyebrows.