Iki Island was once called “Ikikoku”, you can feel the eternal history, freshly picked natural seafood, and high-quality golden hot springs. Iki Island, which is located off the coast of the Genkai Sea, is said to be one of the islands that were created when Japan was born. From the perspective of a special place that has not changed since Iki Island was once called "Ikikoku", Daisuke Kobayashi designed the kanji "Ichi (The shape is a horizontal line)" used in the name. The designer expressed the scenery, which is the first thing that customers see when they visit a hotel as a symbol.

Find unique cutting in “why”. There are many different ways of thinking about design, but we try to come up with a clear, fresh, and memorable design from an unorganized state. Before designing, I start by recognizing the true state of the product or service and exploring the “why” in the client. By exploring the unique perspectives of “why” with our clients and considering every aspect of the design process, I create brands, packages, and other creative things that are fresh to my customers. And I am constantly evolving and adapting to explore new perspectives. Sukedachi Design was established in Fukuoka in 2013 with the philosophy of “helping people in need of design.” Currently, I am mainly active in graphic design, specializing in product and company branding, identity, and art direction. (“Sukedachi” means to use your own sword to help another samurai in revenge or rivalry situations during the time when samurai were active in Japan.) If you really need a design, I will be on the client’s side and help them in design, like a samurai who helps someone as a “Sukedachi”.

A view of the dusk reminiscent of the history with the blessing of fresh seafood and fine golden hot spring water. Iki Island located in the Genkai Sea, which is one of the islands that came into being at the birth of the land of sunrise, Japan. With close to 1,000 shrines in a tiny area of only 20 square km in total, Iki Island has also been known as the “Island of Gods” since ancient times. This beautiful island with its own unique history, spirits, and diverse cuisine attract countless travelers from the rest of the world. In 2019, Iki Retreat was awarded Michelin 5 Star and was the one and only hotel with such honor among all Japanese outlying islands.