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Xiner Zheng Xphere Corporate Identity Rebranding
Xphere Corporate Identity Rebranding is Iron Design Award winner in 2020 - 2021 Graphics, Illustration and Visual Communication Design Award Category.
Xphere Corporate Identity Rebranding

The new brand name Xphere is inspired by the client’s Chinese name – Rongxing, which means prosperous sphere. It’s a great challenge that combines the Chinese name meaning with the English name meaning together and creates a visual language. In 2020, Rongxing started to collaborate with Yibang, the design team refresh the brand's name to Xphere, and bring more bold colors and visuals to highlight the high-end line products.

Xphere Corporate Identity Rebranding
Xiner Zheng Xphere
Xiner Zheng Corporate Identity Rebranding
Xiner Zheng design
Xiner Zheng design
Xiner Zheng

Xiner joined the Mucho San Francisco team in 2018. At Mucho, she works closely with clients including Apple, Paradigm, University of California, and Deem. ‍ She exemplifies a diverse array of skills from web, print, and illustration in fields ranging from fashion to tech gadgets. While it used to be common to specialize in merely a single trade, rapidly-changing technologies has proven it crucial for a designer to possess a wide assortment of technical know-how to stay current. Her design work Smart Wuxi Website won the 2020-2021 Website and Web Category of the A’ Design Award, her work Xphere Corporate Identity Rebranding won the 2020-2021 Graphics, Illustration and Visual Communication Design Category of the A’ Design Award and her Posters for Homeroom won the Wood Pencil of Graphic Design category of the D&AD Awards.

Yibang

Yibang was born in San Francisco in 2016. The founding team is a group of talented creatives, who studied and worked in the United States. In the past three years, we moved back to our motherland – China and served over 100 companies, including new businesses and international brands in technology, capital, education, judicature, food and beverages, hospitality, and more other industries.