Re-brand Timing Sauce, from rename, logo, packaging, sales materials and more. increases the brand awareness and professionalism to face the biggest stage. They focused on two directions in the design to promote happiness and deliciousness (Stimulate appetite). The logo was designed with an abstraction to present the Sauce and a yummy face. They used an abstract way to express the Sauce and Yummy faces. The logo aims to bring out a yummy atmosphere when you see it.

Cloris Chan is a graphic designer specializing in brand identity and logo design in Hong Kong. The studio works with global clients who want to improve their brand perception and engagement, and we also support local startups.

Timing Sauce is a start-up company in Hong Kong. The founder, Lok, was a chef from a five-star hotel a few years ago before she built her own brand to sell handmade sauce. Chicken chili sauce and Agrocybe sauce are their signature. All products are No MSG and Preservative. The vision of Timing Sauce is to promote happiness via food and hope that people can live at the moment.