To create a fresh image for Prow Thai, a brand of virgin coconut oil and cosmetics brand from agriculturists in the South of Thailand. The designer used the form of the coconut to make a dot color painting on the packaging, including the bright color scheme to reflect the perception of the product made by skilled workers and utilized in the product lineup. All packaging comes in white color of coconut meat to represent the cleanliness of the organic product.
Piti Amornlertwattana is a graphic designer based in Bangkok, Thailand. He graduated from the Department of Communication Design, Faculty of Fine and Applied Arts, Bangkok University, and graphic designer interned at Enterprise IG the global brand and identity consultancy, and worked for branding business, focusing on branding and corporate identity. Has over 12 years of experience in graphic design, he established his design studio, Norman, in 2016, under the field of brand identity, packaging, and graphic design.
Prow Thai is a virgin coconut oil and cosmetics brand made from coconut, which originated in southern Thailand. All products are organic products with traditional manufacturing processes that are passed down from generation to generation, combined with late technology, emerging in quality products for consumers.