The design was inspired by the posture of the trunk of the old vine and the unique ecological environment of the plateau. Use Chinese ink painting techniques to express the texture of grape trees, and three spirits to represent the unique natural environment of Shangri La. The butterflies represent the local air, the fish represents the local water, and the pines represent the local soil. The whole picture is divided into three parts, which can be combined to form a complete picture of vine growth. In this way, people are urged to protect the ecological environment and inherit the national.

Pufine Design, established in 2012, is a comprehensive brand design agency with the core of "discovering brand opportunities to drive design". It adheres to the industry and consumer-oriented strategy and design to create higher value for the brand. He has won more than 20 professional awards at home and abroad. Pufine Design is composed of professional brand consulting and original design teams. It has complete and comprehensive creative output capabilities such as brand top consulting, brand gene shaping, brand image shaping, product packaging shaping, and commercial space shaping, providing enterprises and the market with complete and efficient solutions. Total brand building solutions.

Yunnan Shangri-La Wine Co. LTD has invested and built factories in Shangri-La Economic and Technological Development Zone,Kunming Economic and Technological Development Zone,Qinhuangdao of Hebei province and Yantai of Shandong Province,and introduced domestic and foreign first-class winemaking technical experts and wine production equipment, which has formed an annual production capacity of 20,000 tons of wine and highland barley dry wine.In order to produce unique high-quality wine and highland barley dry wine,the company has built a highland barley base of 10,000 mu in the hinterland of Jinsha River and Lancang River in Diqing,Deqin,Yunnan, the core reserve of world natural heritage"Sanjiang Parallel Flow".In Yunnan Diqing Deqin,Hebei Qinhuangdao and Shandong Penglai and other high-quality wine producing areas in China,we have invested and built more than 5,000 mu of vineyards.Advantaged natural conditions and scientific cultivation management ensure the company's grape and highland barley raw materials supply.