The idea for the gift box was inspired by the brand's founder, Liu Fangling, and his family's story about making pickled turnips. The package depicts a mother and daughter planting turnips in the wild and living in harmony with plants and animals. In packaging and similar products form a significant visual difference. The shape of radish is adopted in the inner box, which is reminiscent of the vivid scene of the rising of radish one by one, strengthening the natural, healthy and interesting experience of the product, and greatly enhancing the sense of quality of purchase and gift.

Pufine Design, established in 2012, is a comprehensive brand design agency with the core of "discovering brand opportunities to drive design". It adheres to the industry and consumer-oriented strategy and design to create higher value for the brand. He has won more than 20 professional awards at home and abroad. Pufine Design is composed of professional brand consulting and original design teams. It has complete and comprehensive creative output capabilities such as brand top consulting, brand gene shaping, brand image shaping, product packaging shaping, and commercial space shaping, providing enterprises and the market with complete and efficient solutions. Total brand building solutions.

Enshi Shidahao Modern Agricultural Industry Co., Ltd. was established in 2015 and is located in Jianshi County, Enshi Prefecture, Hubei Province. The ecology here is beautiful and the selenium resources are very rich. It is the world's selenium capital. Enshi Shidahao Modern Agricultural Industry Co., Ltd. is a modern agricultural technology type with selenium-rich vegetable cultivation, black pig breeding, laying hen breeding, braised vegetables, cooked food, clean vegetables and wax products, chain retail and e-commerce. enterprise. The company has a registered capital of 10 million yuan. The company now has more than 100 employees, including 20 professional and technical personnel and more than 60 professional marketing personnel. 　　 Enshi Shidahao Modern Agricultural Industry Co., Ltd. was formerly Shidahao Supermarket and Fangling Cooked Food. Jianshi County Shidahao Food Supermarket was commended as "National Advanced Individual Industrial and Commercial Household" by the State Administration for Industry and Commerce and China Self-employed Workers Association in 2012, and was awarded as "Consumer Satisfaction Unit" by the State Consumers Association. Shidahao series of foods successively won the "China "Famous and high-quality selenium products", "Famous Trademark of Enshi Prefecture", "Famous Trademark of Hubei Province"