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Suofeiya Home Collection Suofeiya Custom Cabinet Visual Identity
Suofeiya Custom Cabinet Visual Identity is Iron Design Award winner in 2020 - 2021 Graphics, Illustration and Visual Communication Design Award Category.
Suofeiya Custom Cabinet Visual Identity

Suofeiya provides consumers with professional cabinet customization services. In order to enhance brand recognition and allow consumers to quickly identify Suofeiy's upgraded brand positioning, a new brand image is designed. The basic and core vision of the new brand image is a graphic evolved from the camera aperture, which means "capture the beauty in life". Building an ideal home for people has always been the brand pursuit, so the square element is incorporated into the logo. This brand visual system needs to be applied to many stores and a wide range of material systems easily.

Suofeiya Custom Cabinet Visual Identity
Suofeiya Home Collection Suofeiya Custom Cabinet
Suofeiya Home Collection Visual Identity
Suofeiya Home Collection design
Suofeiya Home Collection design
Suofeiya Home Collection

Senior General Manager of Design Center of Suofeiya Home Collection Co., Ltd.

Suofeiya Home Collection Co

In 2011, Suofeiya became the first Chinese customized furniture company to go public. In the past few years, the company has become the development trend of wardrobe industry, with its strong development capability, leading patent technology and design. The professional and normative service standard has permeated into every detail of your products. We have professional design team to know your needs.