Transformers: The Skin Test House of SK-II is designed as the second marketing center of a Japanese cosmetics brand in a form of pop up store. It is meant to be a holistic strategy of brand marketing that can establish social interaction with people in urban public places. The design integrates world trends in fashion and utilizes sound and light effects. The carriers improve the publicity of the products, and the brand value will be deeply rooted in people's minds.

Hsuan-Hui Lee is an exhibition designer devoting herself to provide satisfactory purchase experience. Her design not only considerably improves the publicity of her clients, but also creates memorable events, which the value of products would be deeply rooted in people's mind.

Birkin Creative Integrated Marketing Service Limited, founded in 2010, set “bringing creativity to the public with the foundation of the company is a dream come true” as the objective of business. At the beginning of Birkin’s foundation, the company was in charge of small-scaled designing projects. Every project conducted by the company was completed via the optimal process done by its employees, including information collection, discussion, division of labor, and individual completion of missions. Considering the business conducts of integrated marketing planning, creative contents are required to be highly challenging and considerably mercurial; therefore, all the creativity and imaginability need to be applied rapidly to creative ideas about aesthetics in order to combine with the control of marketing trades. At the same time, the company devotes itself to more proactive employee education and training. It increases the employees’ criteria in terms of quality of products by visiting domestic and international exhibitions. It believes that cases from different fields of expertise will ultimately lead the company to greater improvement.