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Florian Seidl Lavazza Idola Coffee Machine
Lavazza Idola Coffee Machine is Platinum Design Award winner in 2019 - 2020 Home Appliances Design Award Category.
Lavazza Idola Coffee Machine

A perfect solution for coffee lovers looking for proper Italian espresso experience at home. The touch sensitive user interface with acoustic feedback has four selections and a temperature boost function offering a tailor made experience for every taste or occasion. The machine indicates missing water, a full caps container or the necessity for descaling through additional illuminated icons and the drip tray can be adjusted easily. The design with its open spirit, quality surfacing and sophisticated detailing is an evolution of Lavazza’s established form language.

Lavazza Idola Coffee Machine
Florian Seidl Lavazza Idola
Florian Seidl Coffee Machine
Florian Seidl design
Florian Seidl

Florian Seidl is an Austrian designer with several years of professional experience. He has done significant work for well-known companies like Fiat, KTM and various other non-automotive brands like Lavazza. Always with a strong feeling for brand identity and the bigger picture beyond the project as a mere product.

Lavazza

Luigi Lavazza S.p.A. is an Italian manufacturer of coffee products. Founded in Turin in 1895 by Luigi Lavazza, it was initially run from a small grocery store in Via San Tommaso 10. Lavazza invented the concept of the coffee blend - the art of combining different types of coffee, to achieve and maintain certain characteristics and quality. Lavazza is among the world's leading coffee roasters.