Ximena Ureta Rose Wine Packaging
Rose Wine Packaging is Bronze Design Award winner in 2019 - 2020 Packaging Design Award Category.
Rose Wine Packaging

The design of the Rose label is feminine and elegant, the leaves of the vineyards are related to an exquisite pale damask color. Its color also interprets the fresh and delicate notes of grapefruit and melon, in addition to subtle floral aromas. Nature and its fruits, the leaves of the vines that get tangled up like the tendrils around the text are part of the aesthetic language of this packaging. The label is kindly assembled with a bottle with a feminine conicity and an elegant neck.

Rose Wine Packaging
Ximena Ureta Rose
Ximena Ureta Wine Packaging
Ximena Ureta design
Ximena Ureta design
Ximena Ureta

She is a designer who can harmonically communicate, with an artistic and aesthetic sense, while meeting the strategic objective of her clients.

Concha y Toro

Founded in 1883, Viña Concha y Toro is Latin America’s leading producer and occupies an outstanding position among the world’s most important wine companies, currently exporting to 140 countries worldwide. Uniquely, it owns around 11,300 hectares of prime vineyards in Chile, Argentina and United States. The Concha y Toro Group comprises a wide range of successful brands from the top of the range Don Melchor and Almaviva to the flagship brand Casillero del Diablo, in addition to Trivento brand from Argentina and Fetzer from California. The Company has 3,169 employees and is headquartered in Santiago, Chile. Marcelo Papa, winemaker and technical director for Concha y Toro, was named Winemaker of the Year by Tim Atkin MW in his Chile 2019 Special Report. After more than 20 years of experience as the lead winemaker for renowned brands such as Marques de Casa Concha, at the end of 2017, Marcelo Papa took on the role of Technical Director for the Concha y Toro winemaking area. His successful career has earned him several accolades, and his high-scoring wines are proof of his ability to make wines with great personality and sense of origin. The award given by Tim Atkin highlights Marcelo Papa’s professional work and reaffirms his dedication and commitment to producing wines that reflect Chile’s diverse terroirs.