In the modern world, people are constantly exposed to the aggressive effects of external negative factors. Bad ecology, the busy rhythm of life in megalopolises or stresses lead to increased loads on the body. To normalize and improve the functional state of the body, supplements are used. The main metaphor of this project has become the diagram of improving the well-being of a person with the use of supplements. Also, the main graphic element repeats the shape of the letter F - the first letter in the brand name.

Graphic designer from Moscow, a graduate of British Higher School of Art and Design, course Visual Communications. Specialize in packaging design and corporate identity. When developing the design, he pays special attention to the research part of the project and the search for a visual metaphor.