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Siyu Xu Lord Qu Visual Identity
Lord Qu Visual Identity is Bronze Design Award winner in 2019 - 2020 Graphics, Illustration and Visual Communication Design Award Category.
Lord Qu Visual Identity

According to the trend of younger mainstream consumers, the designers redefine the traditional snack bar with modern design language. The whole case takes Confucius as the cultural prototype, and combines the IP image of Lord Qu with the classic historical symbols such as flying dragon, Confucius Temple, Xiangyun and allusions with the linear cartoon as the carrier to build the dialogue scene of brand and the food IP.

Lord Qu Visual Identity
Siyu Xu Lord Qu
Siyu Xu Visual Identity
Siyu Xu design
Siyu Xu design
Siyu Xu

Siyu Xu, born in 1992, is the master designer of MET Creative Brand. She is committed to creating a beautiful restaurant design. As a new generation of young designers, she pursues fashion design. She has her own unique design style, providing VI design for more than 100 domestic catering brands. She hopes that through her own design, every restaurant brand can have its own recognition. Although she has been engaged in the design industry for about 5 years, she has led her team to complete the VI design of many famous restaurants in China, winning the trust of customers. At the same time, she has made great achievements in many domestic and foreign design competitions.

MET Creative Brand

MET Creative Brand is an emerging company focusing on catering design. At present, it ranks among the top ten new catering design companies in China, serving 100 brands every year. We are vertical to the catering industry, deeply engaged in subdivision design, and create brand value. We provide brand planning, brand vision, space design, restaurant landing and other one-stop services. Whether it is the creation of a new catering brand or the upgrading of the original brand, it is all our service scope. The company is committed to creating a beautiful and profitable restaurant design. With a team of about 100 people, it is a group of young designers with dreams, and has branches in various cities across the country.