Profile: Mina Maazi

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Mina Maazi of Birmingham City University View Larger Image and Additional Photos of Mina Maazi
About Mina Maazi : Mina Maazi is a UK-based UX/UI and Product Designer with over six years of professional experience designing and leading digital products across FinTech, AI-driven platforms, and complex systems. Her work focuses on transforming intricate technical, regulatory, and business requirements into clear, human-centred, and trustworthy digital experiences. She has led the end-to-end design of products such as financial platforms, transaction systems, dashboards, and user-facing tools deployed in real-world, high-impact environments. Mina’s design approach combines user empathy, strategic thinking, and systems-level clarity. She collaborates closely with product managers, engineers, and cross-functional teams, contributing to product strategy, UX architecture, and design leadership throughout the product lifecycle. Her work has received international recognition, including Winner awards from the European Product Design Award (EPDA) and DNA Paris, a Bronze A’ Design Award in the UX/UI category, and an Honourable Mention from the International Design Awards (IDA). Her projects have been featured on Designer.org, Innovation Newsroom, and exhibited at the Design Museum. Mina holds a Master’s degree in Design Management from Birmingham City University and is a recognised Practitioner by the World Design Consortium.
STATEMENT OF ART:
I design digital products at the intersection of user experience, strategy, and systems thinking. My work focuses on transforming complex requirements — particularly in FinTech and AI-driven environments — into products that feel clear, reliable, and intuitive to use.
I believe good design is not only about aesthetics or usability, but about reducing cognitive load, building trust, and enabling confident decision-making. I am particularly drawn to projects where design must balance technical constraints, regulatory considerations, and human needs — and where clarity becomes a competitive advantage.
My approach is human-centred, analytical, and collaborative. I work closely with engineers, product managers, and cross-functional teams to shape digital products from early concept through to real-world deployment. I value structure and strategy as much as empathy, and I see design as a tool for alignment as well as innovation.
Across my work, I aim to create digital experiences that are thoughtful, resilient, and quietly empowering — products that respect the user’s time, attention, and context while delivering long-term value.

ORGANIZATION:
Birmingham City University

NON-DESIGN OCCUPATION:
Hotel manager Hospitality, tourism, leisure, sports

EDUCATION:
Master of Design Management, Birmingham City University, UK (2023)

EXPERIENCE:
Product Designer | UX/UI Designer

Behpardaz Jahan (BPJ Soft Solutions), Iran (2020 – 2022)
Cloud Sibyl, Canada (2022, Volunteer)
Aban Tether, Iran (2022 – 2023)
Freelance UX/UI Designer (Ongoing)
Mentor at ADPList (2024 – Present)

AWARDS:
2025, Bronze Award, A’ Design Award – UX/UI Category, Como/Italy
2025, Winner, European Product Design Award (EPDA), Europe
2025, Honorable Mention, International Design Awards (IDA), USA
2025, Winner, DNA Paris Design Awards, Paris/France

PRESS APPEARANCES:
2025, "Alma – UX/UI Design Project", Designer.org,
https://designers.org/!365828

2025, "Alma – UX/UI Design Project featured on Innovation Newsroom", Innovation Newsroom,
https://www.innovationnewsroom.com/365828

2025, "Alma – UX/UI Design Project Exhibition", Design Museum,
https://museumofdesign.com/!365828

ACCOLADES:
2025, Practitioner Title, World Design Consortium, International
2023, Best Idea Award, People-Led Digitalisation Project, Birmingham City University, UK

LANGUAGE SKILLS:
Persian (Native)
Turkish (Native)
English (Advanced)

COMPUTER LITERACY:
Figma, Expert
Adobe XD, Expert
Adobe Illustrator, Advanced
Adobe Photoshop, Advanced
Sketch, Advanced
Framer, Intermediate
HTML & CSS, Intermediate
Jira, Advanced
Trello, Advanced
Slack, Advanced
Microsoft Office (Word, Excel, PowerPoint), Advanced

COURSES, SEMINARS AND WORKSHOPS::
2023, "Professional Development & Leadership", Birmingham City University, BIRMINGHAM/UK
2023, "Design Strategy and Innovation", Birmingham City University, BIRMINGHAM/UK
2023, "People-Led Digitalisation", University of Bath & BCU, BIRMINGHAM/UK
2024, "AI Programming with Python", Amazon Web Services (AWS), ONLINE
2024, "Machine Learning Foundations", Amazon Web Services (AWS), ONLINE
2023, "UX Design & Research", ADPList, ONLINE
2024, "Mentorship Program", Moonshot, ONLINE
2022, "Advanced UX/UI Design", Tehran Technical Complex, TEHRAN/IRAN
2024, "UX Design Certificate", Google via Coursera, ONLINE

SYMPOSIUMS AND ACADEMIC CONFERENCES::
2023, "People-Led Digitalisation Symposium", University of Bath & Birmingham City University, BIRMINGHAM/UK
2023, "Dragon’s Den Panel - Design Strategy and Innovation", Birmingham City University, BIRMINGHAM/UK

MEMBERSHIPS & ASSOCIATIONS:
2025–Present, World Design Consortium, International
2023–Present, ADPList (Mentor), Global

HOBBIES:
Reading, UX/UI Design, Cooking, Photography, Traveling, Watching Movies, Learning New Languages, Exploring New Technologies, Mentoring

REGISTRATION DATE:
2025-02-23 19:49:13

COUNTRY/REGION:
Great Britain

ACCOUNT TYPE:
Professional

Awards received by Mina Maazi


Alma Adaptive Training Platform

Bronze A' Design Award Winner for Education, Teaching Aid and Training Content Design Category in 2024
Mina Maazi for Birmingham City University

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