Profile: HE LIU

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HE LIU of RiverLiu Design View Larger Image and Additional Photos of HE LIU
About HE LIU : He Liu, a Chinese designer in Los Angeles, leads design for a prominent fashion company and runs her own studio. With expertise in graphic design, UI/UX, marketing, and illustration, she transforms brands with a unique cultural perspective. Experienced in typesetting, editing, book design, UI/UX, and branding, He seamlessly integrates cultural elements. An accomplished illustrator, she showcases her creativity in art exhibitions. Beyond her design roles, He embraces adventure, cultural exploration, and challenges. Her life philosophy centers on hard work and savoring life. Ready to contribute her versatile skills, He brings a culturally enriched perspective to any brand's visual endeavors.
STATEMENT OF ART:
As a graphic designer, it is important to understand that design goes beyond aesthetics and has the power to increase user desires, economic value, and even social value. Developing a refined taste at an early age can be beneficial in becoming a successful designer, but designers offer more than just aesthetic services. Effective communication skills are vital for graphic designers, and having extensive experience working with clients in various industries allows designers to analyze and evaluate situations from all angles. Additionally, the ability to summarize, organize, and emphasize key points is a skill that experienced designers possess. It is also crucial to check the base material of a project multiple times, as understanding the needs of customers and the product's concept is essential in creating a design that meets market demands. A broad range of interests is necessary for designers, and continuously expanding horizons and learning is key in providing effective design direction. Finally, passion for design is the driving force that propels designers forward.

ORGANIZATION:
RiverLiu Design

EDUCATION:
2018-2020, Graphic Design and Computer, MA, Academy of Art University, San Francisco, USA.
2015-2016, Visual Design, BA, Ming Chuan University, Taiwan.
2012-2016, Visual Design, BA, Guangxi Arts University, Nanning, China.

EXPERIENCE:
2020-2023, Lead Graphic Designer, 2.7 August apparel, Los Angeles/USA.
2020-2023, Graphic Designer, Convoso, Los Angeles/USA.
2020-2021, Graphic Designer, goPOP FILMS, Los Angeles/USA.
2014-2015, He Zhi Wu Fang Design Studio, Nanning/China.

PRIVATE EXHIBITIONS:
2022, Muse Award, Online Exhibition, USA.
2022, Vega Digital Awards, Online Exhibition, USA.

AWARDS:
2022, Platinum Winner, MUSE Creative Awards, USA.
2022, Silver Winner, MUSE Creative Awards, USA.
2022, Centauri Winner, Vega Digital Awards, USA.
2022, 59th GDUSA Design Awards, USA.
2022, Creative Quarterly 70th, USA.
2015, National Advertising Art Design Competition, China.
2015, Students' indigenous poster design competition, China.
2014, Platinum Award, China.
2013, National Advertising Art Design Competition, China.

PRESS APPEARANCES:
2022, News.Sina, "Emerging designer Liu He won the 2022 MUSE Design Awards Platinum Award". December, online, USA.
2022, Shoutoutla, "Meet River Liu | Visual designer". Artist Magazine, December, online, USA.
2022, Voyagela, "Check Out River Liu’s Story". Artist Magazine, November, online, USA.

ACADEMIC PUBLICATIONS:
2023, "A New Approach to Fashion Web Design: Award-winning Designer River Liu and The New Endless Rose", DOWNGRAF, USA.

2022, "新锐设计师刘赫荣获2022美国缪斯
计奖 MUSE Design Awards 铂金奖", News.Sina, China.

2022, "Check Out River Liu’s Story", voyageLA, USA

LANGUAGE SKILLS:
English (Near Native).
Chinese (Native).

COMPUTER LITERACY:
Photoshop, Advanced.
Illustrator, Advanced.
InDesign, Advanced.
After Effects, Advanced.
XD, Advanced.
Excel, Advanced.
Microsoft Office, Advanced.
PowerPoint, Advanced.
Premiere Pro, Advanced.
Web Design, Advanced.
Shopify, Advanced.
Mailchimp, Advanced.
Sketch, Advanced.
Procreate, Advanced.
Figma, Advanced.

COURSES, SEMINARS AND WORKSHOPS::
2018-2020, Graphic Design and UI/UX, Academy of Art University, San Francisco, USA.
2015-2016, Visual Design, Ming Chuan University, Taiwan.
2012-2016, Visual Design, GuangXi Art University, China.

HOBBIES:
Drawing, Salsa Dancing, Traveling, Shopping, Filming, etc.

WEB SITE:
https://www.riverliu.design/

PORTFOLIO URL:
https://www.riverliu.design/

REGISTRATION DATE:
2022-09-30 04:09:08

COUNTRY/REGION:
United States of America

ACCOUNT TYPE:
Professional

Awards received by HE LIU


Tibet Shannan Corporate Identity

Silver A' Design Award Winner for Graphics, Illustration and Visual Communication Design Category in 2022
River Liu for River Liu Design

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