Profile: Xinyi Yao

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About Xinyi Yao : The award-winning graphic designer is known for sharp fashion instincts, creative solutions to complex problems, and cosmopolitan style influenced by experiences in multiple continents. Has worked with elite brands including Vera Wang, L'Oréal, and Miss USA Pageant.
STATEMENT OF ART:
When I do design, I always want to do something different. Never stay in comfortable zoom. And also make design not only looks pretty but also functional.

ORGANIZATION:
Pratt Institute

NON-DESIGN OCCUPATION:
Package designer Media, graphic, printing, culture, design

EDUCATION:
MS. Communication Design Pratt Institute

EXPERIENCE:
FULLBEAUTY Brands, Inc. Dec.2016 - present
Digital Web Designer (Freelance)
Spearheaded year - end holiday advertisement strategy for “Woman Within” campaign, including website marketing, e - commerce banners, and viral e - mail campaign.
L'Oréal S.A. Nov.2016
Graphic & Packaging Designer (Freelance)
Handled packaging design strategy for Kiehlʼs travel kits, including 2016 year - end holiday season packages.
Mirrorball Group LLC Sep. 2016 - Nov. 2016
Art Director (Freelance)
Developed and designed event materials for Perrier's ARTXTRA campaign, including campaign brochures, exhibition maps, and lapel pins.
U.S. Apparel Solutions Corp. Feb. 2016 - Jul. 2016
UI UX Designer (Part time)
Managed user experience strategy to create the smartphone app. Developed concept models, app prototypes, user interface sketches, wireframes, and schematic diagrams.
Applico, Inc. Apr. 2016 - May 2016
UI UX Designer(Freelance)
Designed icons for the official app for Miss USA pageant, and enhanced official competition website.
Vera Wang HQ Sep. 2015 - Dec. 2015
Digital Marketing Designer (Ad & Creative Service Department Internship)
Designed print and digital branding materials for 2016 Vera Wang Bridal Trunk Show (London, Singapore, Tokyo and New York), as well as the layout of 2016 rebranding guidelines.
Taffard Fabrics, Inc. May 2015 - Apr. 2016
Graphic & Motion Designer(Internship)
Created two lookbooks for summer and fall advertising campaign, and designed layouts for e - mail advertising campaign (EBIASTS).
MIMSI International, Inc. Sep. 2014 - Dec. 2014
Graphic & Motion Designer(Internship)
Drew graphics and created online advertisement video (The MIMSI Process) about Haiti volunteer program.
Shanxi Television Jan. 2010 - Dec. 2010 Graphic & Motion Designer(Fulltime)
Edited evening news programs, soap operas, and local Chinese films for local broadcasting schedule.

PRIVATE EXHIBITIONS:
Pratt Show, New York Design Week 2016

AWARDS:
2015/ Graphic Design USA 2015/ New York City / The U.S

2016/ ADAA Semifinalist 2016 May Adobe Design Achievement Awards?The. U.S

PRESS APPEARANCES:
2016/ Xinyi Yao, Tresor De Senteur Perfume Book, http://contests.gdusa.com/uncategorized/2015-ameri
can-graphic-design-awards-winner?eid=8267, Dec 2016, New York City/ The. U.S
GDUSA Nov-Dec Page 206 Dec 2016/ New York City/ The. U.S

LANGUAGE SKILLS:
English, Chinese Mandarin(Native), French

COMPUTER LITERACY:
AI, Indesign, PS, After Effect

COURSES, SEMINARS AND WORKSHOPS::
Typography, Visual Communication, Packaging Graphic, Packaging Tech, Pratt Institute, Com-D, Graduate program, New York City, The.U.S

SYMPOSIUMS AND ACADEMIC CONFERENCES::
2013, Pratt Institute, New York City/ The. U.S

HOBBIES:
Reading, Thinking, Hang out friends in Museums

CLIENTELE:
2015 Vera Wang, 2015 VERA WANG BRIDAL WEB AND MOBILE ADVERTISING, Digital Designer
2016 PERRIER ARTXTRA EVENT DESIGN, Graphic Designer

WEB SITE:
xinyiyao.myportfolio.com

PORTFOLIO URL:
xinyiyao.myportfolio.com

RSS URL:
xinyiyao.myportfolio.com

REGISTRATION DATE:
2017-03-15 04:02:55

COUNTRY:
United States of America

ACCOUNT TYPE:
Academic

Awards received by Xinyi Yao


Dreemz Packaging

A' Design Award Winner for Packaging Design Category in 2016
Xinyi Yao Pratt Institute for Xinyi Yao

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