DESIGN NAME: Aava
PRIMARY FUNCTION: Supplements
INSPIRATION: A rough translation of Aava is “open”. The word has been in the Finnish vocabulary for centuries and holds a special meaning that can only be described by seeing an Aava Landscape. That is why the packaging design allows everyone to experience the power of nature for themselves.
UNIQUE PROPERTIES / PROJECT DESCRIPTION: Packaging design for AAVALABS, the Nordics company, with a Finnish twist. Honesty and Transparency are in the core of the company, so that is also portrayed in products design, that breathes Nordic purity and freshness.
OPERATION / FLOW / INTERACTION: -
PROJECT DURATION AND LOCATION: The project was completed with a quick turnaround time of 1 month, in Febroary 2019.
FITS BEST INTO CATEGORY: Packaging Design
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PRODUCTION / REALIZATION TECHNOLOGY: The graphics were illustrated digitally on Adobe Illustrator. Every product has it's own Pantone color and it's printed on offset printing machine.
SPECIFICATIONS / TECHNICAL PROPERTIES: Box dimensions 65 x 65 x 112 mm
Label dimensions 180 x 70 mm
TAGS: Packaging, Supplement, Health, Nature, Vitamins
RESEARCH ABSTRACT: Botanical research, and research on raw stones and minerals were carried out for each individual packaging. Illustrations on the background were strongly influenced by illustrations from botanical books and encyclopedias.
CHALLENGE: In terms of design, the challenge was merging different varieties of plants into one
ADDED DATE: 2019-09-09 04:22:12
TEAM MEMBERS (1) : Maja Maksimovic, Otso Kääriäinen
IMAGE CREDITS: Aavalabs
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