Press Art Book by Tsuyoshi Omori

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DESIGN DETAILS
DESIGN NAME:
Press

PRIMARY FUNCTION:
Art Book

INSPIRATION:
This art book was designed to feature the view of a jewelry artist who was confronted with a question that our mental association process is now more dependent on online searching rather than our personal experiences or sensibilities. She uploaded images of her own collage onto an image search engine to create a list of keywords through an algorithm. Will we blindly trust the search results? Or can we accept the differences, and find clues to develop a new way of seeing?

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
This art book features 8 collages and the keywords derived from the algorithm. The keywords are each printed separately on tracing paper so that the viewer can see either just the collage, or the combination of it with its keywords. Square paper allows the viewer to see the collage and words equally from 8 different angles. As typography, the title PRESS is creatively arranged in the seams, etc. to conjure the image of the roller printing machine that was used for making the collage.

OPERATION / FLOW / INTERACTION:
This art book is already available online. Just after its publication, we joined the Tokyo Art Book Fair 2019 in July. More exhibitions are coming soon.

PROJECT DURATION AND LOCATION:
The project started in February 2019 in Tokyo. As a deliverable, this art book was published on June 27, 2019.

FITS BEST INTO CATEGORY:
Graphics and Visual Communication Design

PRODUCTION / REALIZATION TECHNOLOGY:
Stretchy paper and acrylic paints were used in making collages with an aim to minimize personal taste or intention of the jewelry artist as much as possible. Also, keywords linked to each collage were obtained using the Google image search algorithm.

SPECIFICATIONS / TECHNICAL PROPERTIES:
Width 210mm x Height 210mm x Depth 10mm 40pages 100g In this book, plain papers and tracing papers are alternately used.

TAGS:
art book, jewelry art, PRESS, artificial intelligence, book design, graphic design

RESEARCH ABSTRACT:
To explore a question that our mental association process is now more dependent on online searching rather than our personal experiences or sensibilities. This art book presents the viewer an opportunity to see both abstract collages and the keywords derived from the algorithm, which makes them realize their act of seeing and associating is changing due to the rise of artificial intelligence.

CHALLENGE:
We printed the keywords derived from the algorithm separately on tracing paper so that the viewer can see either just the collage, or the combination of it with its keywords. We used square paper as it allows the viewer to see the collage and words equally from 8 different angles. Out of 40 collages, we carefully selected 8 collages in terms of its wide range of keywords and uniqueness in shape.

ADDED DATE:
2019-07-19 12:00:52

TEAM MEMBERS (4) :
Arte Director and Designer: Tsuyoshi Omori, Photographer: Takashi Hiramatsu, Translator: Marika Seo and Art work: Mika Yamakoshi

IMAGE CREDITS:
Image#1:Photographer Takashi Hiramatsu, 2019.
Image#2:Photographer Takashi Hiramatsu, 2019.
Image#3:Photographer Takashi Hiramatsu, 2019.
Image#4:Photographer Takashi Hiramatsu, 2019.
Image#5:Photographer Takashi Hiramatsu, 2019.

PATENTS/COPYRIGHTS:
Copyrights belong to Mika Yamakoshi, 2019.

Visit the following page to learn more: http://tsuyoshiomori.com
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CLIENT/STUDIO/BRAND DETAILS
NAME:
Mika Yamakoshi

PROFILE:
Born 1985 in Tokyo. After working as a professional hair dresser in Japan, she moved to the UK in 2013. Upon completing her foundation diploma at Central Saint Martins in London, she went on to study contemporary jewellery at the jewellery department of Gerrit Rietveld Academie in Amsterdam. Since then, she works on projects exploring the boundaries of what jewellery is, and can be.

NOMINATION DETAILS

Press Art Book by Tsuyoshi Omori is a Nominee in Graphics and Visual Communication Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

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AWARD DETAILS

Press Art Book by Tsuyoshi Omori is Winner in Graphics and Visual Communication Design Category, 2019 - 2020.



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· Click here to register inorder to view the profile and other works by Tsuyoshi Omori.
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