Subsidy Programme Series for Macao Visual Identity by Chou In Leong

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DESIGN DETAILS
DESIGN NAME:
Subsidy Programme Series for Macao

PRIMARY FUNCTION:
Visual Identity

INSPIRATION:
The image design of the series promotes Subsidy Programme Series for Macao’s Cultural and Creative Industries, including fashion and music. Invites participants to participate

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
This is the subsidy program that the Macao government has opened to the public for music and fashion creation. Based on this theme, I think about the commonality of these categories, that is, creative innovation. Therefore, I use simple pencils with the main elements combined in relatively visuals, try to express the purity of the creation.

OPERATION / FLOW / INTERACTION:
i try to do some easy reading visuals.

PROJECT DURATION AND LOCATION:
This is a subsidy program held every year. This is the relevant poster for 2015-2016.

FITS BEST INTO CATEGORY:
Graphics, Illustration and Visual Communication Design

PRODUCTION / REALIZATION TECHNOLOGY:
pencils, music wires, rulers

SPECIFICATIONS / TECHNICAL PROPERTIES:
-

TAGS:
-

RESEARCH ABSTRACT:
Outside of design, the hardest part of the creative process is photography, because I want the original image to go straight out, so when I arrange it on the drawing paper, then shoot it again. How to take high-quality photos without budget is a challenge, and then I have a lot of pencils that can be used for a long time.

CHALLENGE:
-

ADDED DATE:
2019-06-18 09:25:54

TEAM MEMBERS (1) :


IMAGE CREDITS:
Chou In Leong, 2019.



CLIENT/STUDIO/BRAND DETAILS
NAME:
The Cultural Affairs Bureau

PROFILE:
The Cultural Affairs Bureau (former Cultural Institute of Macao) was founded as a public institution on 4 September 1982 under the terms of Decree-Law no. 43/82/M. Its aim was to assist in drafting and implementing the Territory's policies on culture and academic research by organising activities relating to Sino-Portuguese cultural interchange and by disseminating and stimulating an interest in Portuguese language and culture in this part of the world.



NOMINATION DETAILS

Subsidy Programme Series For MacAo Visual Identity by Chou in Leong is a Nominee in Graphics, Illustration and Visual Communication Design Category.

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AWARD DETAILS

Subsidy Programme Series For MacAo Visual Identity by Chou in Leong is Winner in Graphics, Illustration and Visual Communication Design Category, 2019 - 2020.



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