Meat n Beer Brand Design by Mateus Matos Montenegro

Home > Winners > #87395




DESIGN DETAILS
DESIGN NAME:
Meat n Beer

PRIMARY FUNCTION:
Brand Design

INSPIRATION:
Inspired by the traditional cattle heads with their pointed horns, we transform this iconic design into a modern, rustic wireframe vector shape, interacting with another traditional element, the longneck beer bottle. The two unite in a positive and negative, succinct and elegant way.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Meat n 'Beer was thought to be a reference store in the sale of Meats and Special Beers. From internationally famous brands to national reference beers, and meats with Kobe Beef from waygu. The logo came from the junction of the two products, uniting in a single symbol, using the negative space for that, where text and image form a single image. The drawing made from straight lines makes a strong and sturdy shape with an artisan shaped style.

OPERATION / FLOW / INTERACTION:
The design was done thinking together with the architecture project, so that the whole of the store and brand was integrated.

PROJECT DURATION AND LOCATION:
Started in july 2016, and ended with the opening of the second store in december 2018.

FITS BEST INTO CATEGORY:
Graphics, Illustration and Visual Communication Design

PRODUCTION / REALIZATION TECHNOLOGY:
Several pieces were produced, from kraf paper bags printed on offset, corten steel facade plate, growler bottle and silk screen printed cups, thermal bags, business cards, wrapping paper and a wooden box with the logo cut out laser for special gifts.

SPECIFICATIONS / TECHNICAL PROPERTIES:
Packaging and the paper bags came in various shapes for each type and size of product.

TAGS:
Meat, beer, store, kobe, brand, logotype, packaging, design, prime

RESEARCH ABSTRACT:
The survey was conducted with a group of consumers and friends of the owners, both in the preparation of the briefing and in the brand approval focus group.

CHALLENGE:
The two main challenges were to use common and well-known forms and used in a unique and innovative way incorporating elegance and authenticity.

ADDED DATE:
2019-06-16 21:07:39

TEAM MEMBERS (1) :
Mateus Matos Montenegro

IMAGE CREDITS:
Mateus Matos Montenegro, 2019.

Visit the following page to learn more: http://bit.ly/2WK6GDN


CLIENT/STUDIO/BRAND DETAILS
NAME:
Meat n Beer

PROFILE:
Meat n Beer is a local store for premium meat and special beers. They sell only the best premium meat from the best Argentinian to Wagyu and Kobe beef to special, handcrafted, and awarded beers from around the world. Providing a space where the client can take home or cook the meat in the Parrilla and enjoy it with a cold beer.



NOMINATION DETAILS

Meat N Beer Brand Design by Mateus Matos Montenegro is a Nominee in Graphics, Illustration and Visual Communication Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

· Click here to register today inorder to be able to view the profile and other works by Mateus Matos Montenegro when results are announced.


AWARD DETAILS

Meat N Beer Brand Design by Mateus Matos Montenegro is Winner in Graphics, Illustration and Visual Communication Design Category, 2019 - 2020.



· Press Members: Login or Register to request an exclusive interview with Mateus Matos Montenegro.

· Click here to register inorder to view the profile and other works by Mateus Matos Montenegro.


SOCIAL
+ Add to Likes / Favorites | Send to My Email | Submit Comment | Comment | Testimonials | View Press-Release | Press Kit | Translations



Did you like Mateus Matos Montenegro's Graphic Design?
You will most likely enjoy other award winning graphic design as well.
Click here to view more Award Winning Graphic Design.


Did you like Meat N Beer Brand Design? Help us create a global awareness for good graphic design worldwide. Show your support for Mateus Matos Montenegro, the creator of great graphic design by gifting them a nomination ticket so that we could promote more of their great graphic design works.

See other A' Design Award and Competition WinnersA' Design Award Presentation Submit Your Designs
 
design award logo

BENEFITS
THE DESIGN PRIZE
WINNERS SERVICES
PR CAMPAIGN
PRESS RELEASE
MEDIA CAMPAIGNS
AWARD TROPHY
AWARD CERTIFICATE
AWARD WINNER LOGO
PRIME DESIGN MARK
BUY & SELL DESIGN
DESIGN BUSINESS NETWORK
AWARD SUPPLEMENT

METHODOLOGY
DESIGN AWARD JURY
PRELIMINARY SCORE
VOTING SYSTEM
EVALUATION CRITERIA
METHODOLOGY
BENEFITS FOR WINNERS
PRIVACY POLICY
ELIGIBILITY
FEEDBACK
WINNERS' MANUAL
PROOF OF CREATION
WINNER KIT CONTENTS
FAIR JUDGING
AWARD YEARBOOK
AWARD GALA NIGHT
AWARD EXHIBITION

MAKING AN ENTRY
ENTRY INSTRUCTIONS
REGISTRATION
ALL CATEGORIES

FEES & DATES
FURTHER FEES POLICY
MAKING A PAYMENT
PAYMENT METHODS
DATES & FEES

TRENDS & REPORTS
DESIGN TRENDS
DESIGNER REPORTS
DESIGNER PROFILES
DESIGN INTERVIEWS

ABOUT
THE AWARD
AWARD IN NUMBERS
HOMEPAGE
AWARD WINNING DESIGNS
DESIGNER OF THE YEAR
MUSEUM OF DESIGN
PRIME CLUBS
SITEMAP
RESOURCE

RANKINGS
DESIGNER RANKINGS
WORLD DESIGN RANKINGS
DESIGN CLASSIFICATIONS
POPULAR DESIGNERS

CORPORATE
GET INVOLVED
SPONSOR AN AWARD
BENEFITS FOR SPONSORS
IMPRESSUM IMPRINT

PRESS
DOWNLOADS
PRESS-KITS
PRESS PORTAL
LIST OF WINNERS
PUBLICATIONS
RANKINGS
CALL FOR ENTRIES
RESULTS ANNOUNCEMENT

CONTACT US
CONTACT US
GET SUPPORT

Good design deserves great recognition.
A' Design Award & Competition.