The Meteorite No K11 Outdoor Art Installation by K11 Collaboration with Blue Mount

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DESIGN DETAILS
DESIGN NAME:
The Meteorite No K11

PRIMARY FUNCTION:
Outdoor Art Installation

INSPIRATION:
The Meteorite No.K11 was inspired by the concept of a super being that travelled through time space from the future and landed on K11 in the center of the city. Its radial tentacles reached out in all directions as symbols of the eternal quest of life, evolution, technology, civilization and art. Situated on the main entrance to the mall, the eye-catching futurist art installation aimed to stimulate people’s imaginations of a super future.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
K11 is a brand of premium art malls. To celebrate its Grand Opening in Guangzhou and the brand’s 10th anniversary, the Meteorite No.K11 was created on the main piazza for festive occasions including Grand Opening events and Christmas. The 10-meter-high art piece took on the form of a radial meteorite. Its body was made of stainless steel, finished in metallic chrome, to give a sense of futuristic style. Digital lighting changed colors in pulsing rhythms to achieve a special visual effect.

OPERATION / FLOW / INTERACTION:
The Meteorite No.K11 art installation was part of the Super Future campaign, which combined the celebration of the company’s 10th anniversary, the Grand Opening in Guangzhou and the Holiday Season. The art piece was created, in collaboration with Blue Mount, as another example of K11’s commitment to merge technology, art and people in retail, and it served to inspire people to look into the future. The art piece was radial in form and four tentacles were rooted to the ground for stability. The surface was covered with punctuated stainless steel, some treated to have a chrome finish. Programmed lighting gave different visual effects for different events.

PROJECT DURATION AND LOCATION:
Displayed from November 2018 to February 2019

FITS BEST INTO CATEGORY:
Arts, Crafts and Ready-Made Design

PRODUCTION / REALIZATION TECHNOLOGY:
-

SPECIFICATIONS / TECHNICAL PROPERTIES:
The Meteorite NO.K11 is D6000mm x H10000mm and weighs over 4 tonnes.

TAGS:
No.K11, Meteorite Sculpture, Metallic Chrome Star, K11 Guangzhou, Super Future

RESEARCH ABSTRACT:
-

CHALLENGE:
-

ADDED DATE:
2019-03-30 19:19:55

TEAM MEMBERS (1) :


IMAGE CREDITS:
K11

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CLIENT/STUDIO/BRAND DETAILS
NAME:
K11

PROFILE:
K11 First Museum Retail in the world. A revolutionary museum retail concept and a hybrid model of art and commerce founded by Mr Adrian Cheng in 2008, K11 is the world’s first original brand to pioneer the blend of three essential elements of Art • People • Nature.

NOMINATION DETAILS

The Meteorite No K11 Outdoor Art Installation by K11 Collaboration With Blue Mount is a Nominee in Arts, Crafts and Ready-Made Design Category.

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AWARD DETAILS

The Meteorite No K11 Outdoor Art Installation by K11 Collaboration With Blue Mount is Winner in Arts, Crafts and Ready-Made Design Category, 2018 - 2019.



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