DESIGN NAME: Cooked Tree Meat Skewers
PRIMARY FUNCTION: Logo and Brand
INSPIRATION: In order to express the keyword "health", we chose to use the big tree of life symbol as a visual element to combine the color of the brand with the tree to form the concept of "string". It conforms to both the name and the meaning.
UNIQUE PROPERTIES / PROJECT DESCRIPTION: Help the brand communicate a more accurate restaurant concept, a healthy restaurant. The visual elements are simple and powerful. The power of life of the tree is the business philosophy of the restaurant.
OPERATION / FLOW / INTERACTION: -
PROJECT DURATION AND LOCATION: The project started in June 2018 in harbin and finished in August 2018 in harbin.
FITS BEST INTO CATEGORY: Graphics, Illustration and Visual Communication Design
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PRODUCTION / REALIZATION TECHNOLOGY: print
SPECIFICATIONS / TECHNICAL PROPERTIES: -
TAGS: logo,brand,tree,cooked,skewers
RESEARCH ABSTRACT: -
CHALLENGE: How to convey the concept of the restaurant in the simplest and most effective way, and let the consumer experience it, and finally fall into the visual design.
ADDED DATE: 2019-02-28 01:39:31
TEAM MEMBERS (1) : zhangchuanyu
IMAGE CREDITS: Chuanyu Zhang, 2018.
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