AR Human Science Series Educational Toy by Choi Sze Ming

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DESIGN DETAILS
DESIGN NAME:
AR Human Science Series

PRIMARY FUNCTION:
Educational Toy

INSPIRATION:
We are always looking for an easy way to let children learn with fun. The best way to learn human body is to go inside to look at it, which cannot be done by a book or physical model. By using AR technology, kid can learn by 3D interactive model and study the structure from the physical anatomy model. We have spent a lot of time in the research and development of this product. These anatomy models are consulted by over 10 specialists, and we provide the best to the kids.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
AR Human Science series is a professional model with AR 3D model to enhance kid's learning interest, we renovate the traditional way of learning into an interactive, fun and attractive way. It uses the smartphone app to interact with anatomy model to shows the 3D animation and takes kid through each of body’s system, from the skeleton, muscles to vein and nerves. Explore what they consist of and how they work. The anatomy models, illustrate detail of a bumping heart, blood flows directly and more. which make the investigation of the human body vivid. We believe this series of product can raise kid’s interest of learning and make a better world.

OPERATION / FLOW / INTERACTION:
Step 1 Download our educational perform ’Devar’ by scanning QR code from menu Step 2 Scan QR code to download AR human sciences content Step 3 Open AR human sciences app and point to the anatomy toy, then you will see the AR model Step 4 You can rotate and zoom in to see detail Step 5 Click the ‘Explorer’ button to see the animation. Click the game button to learn the fun facts.

PROJECT DURATION AND LOCATION:
The project started in May 2018 in Hong Kong and finished in Feb 2019 in Hong Kong, and was exhibited in HK toy fair in Jan 2019 and Nuremberg toy fair in Feb 2019

FITS BEST INTO CATEGORY:
Toy, Games and Hobby Products Design

PRODUCTION / REALIZATION TECHNOLOGY:
For production, the engraving and coloring requirements of the human body model are very precise. To achieve the best results, we use different materials for different parts. By using soft plastic for organ parts, we can show more detail and it looks more realistic. It also requires stringent temperature control in the injection molding process, otherwise the different parts will not fit.

SPECIFICATIONS / TECHNICAL PROPERTIES:
Package dimension: 162mm x 208mm x 113mm

TAGS:
AR, Human, Science, Eastcolight, smart, toy

RESEARCH ABSTRACT:
Our Challenge is 'How to turn a textbook into a new format that children like'. We spend a lot of time in children research and learning behavior. And we find that transforming a text book into an attractive VR interface can enhance and facilitate motivation of learning for children. Previous research shown that children tends to pursuit with technology much easier than adult, and adopting 4D model and AR technology can reveal the unseen parts of human body which is a powerful and effective way to let children to explore the human function, system and the inter-relationship of organs. It opens up visual and sensual experience in alternative media to enhance learning. In order to provide the most accurate and relevant information to the kids, we consulted over 10 specialists for these anatomy models.

CHALLENGE:
As we mentioned in the research abstract, the first challenge is 'How to turn a textbook into a new format that children like'. Secondly, we are facing the technical challenge of 'How to integrate AR technology with the physical model'. When applying AR technology, we developed several AR interface designs to find the most suitable one for this product. We need to solve some technical problem such as misplacement between the 3D model and physical model and change of lighting condition that affects the accuracy of recognition.

ADDED DATE:
2019-02-27 04:19:04

TEAM MEMBERS (1) :


IMAGE CREDITS:
Choi Sze Ming, 2018.

Visit the following page to learn more: http://www.eastcolight.com
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CLIENT/STUDIO/BRAND DETAILS
NAME:
Eastcolight (HK) Ltd.

PROFILE:
Since 1991, Eastcolight was born with a vision of educating kids and cultivating their interest towards science and nature. Over the last 3 decades Eastcolight has sold more than 8 million pieces of educational toys worldwide to over 110 countries. We believe even if there has only 1/100 kids been inspired by us, there are already 80,000 kids making this world a better place. We foresee the future of our next generation is brighter and better.

NOMINATION DETAILS

Ar Human Science Series Educational Toy by Choi Sze Ming is a Nominee in Toy, Games and Hobby Products Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

· The profile and other works by Choi Sze Ming is also kept secret. This information will also be available later.
AWARD DETAILS

Ar Human Science Series Educational Toy by Choi Sze Ming is Winner in Toy, Games and Hobby Products Design Category, 2018 - 2019.



· Press Members: Click here to request a exclusive interview about AR Human Science Series Educational Toy from Choi Sze Ming.

· Click here to view the profile and other works by Choi Sze Ming.
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