Join Latin America Poster Design by Andrea Caucino

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DESIGN DETAILS
DESIGN NAME:
Join Latin America

PRIMARY FUNCTION:
Poster Design

INSPIRATION:
The design inspiration comes from the sharing of the Latin American culture and values around the world. A big "social networks" amplifier connected anywhere is the concept of the live event.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Latino Americando Expo is an international music-cultural event representing with authenticity features the customs and the traditions of a unique and inimitable continent: the Latin America. The organization has been working for twenty-two years to a specific target audience, made up of Latin American immigrants and Italians interested and passionate about the Latin American world. The Latino Americando Expo proposal go beyond the area of music, dance and culture, embracing tourism, art, traditions, gastronomy and local products.

OPERATION / FLOW / INTERACTION:
People has shown interest and curiosity towards a culture rich of history and tradition, powered and followed by many multi-ethnic influences, which take shape in the most varied and unimaginable ways, with refined results and strong visual impact, where it is possible find the trace and expression of feelings, sensations and moods of the Latin American people.

PROJECT DURATION AND LOCATION:
The project started in May2013 in Milan and north Italy and finished in August 2013, during the Latino Americano Expo event

FITS BEST INTO CATEGORY:
Graphics and Visual Communication Design

PRODUCTION / REALIZATION TECHNOLOGY:
Support: White coated paper Print: Four colour offset print

SPECIFICATIONS / TECHNICAL PROPERTIES:
width mm 1000 x Height mm 1400

TAGS:
Poster Design, Brand Design, Art Direction, Graphic Design

RESEARCH ABSTRACT:
The creative research combined several elements together: typography, visual design, illustration and a chromatic research with a warm colour palette, seeking as a result a global balance with a modern visual language.

CHALLENGE:
The challenge was to innovate the Latin America world with a new concept embracing and integrating the social media channels, music and history traditions. The colour palette was created respecting the main values of the Latin American land.

ADDED DATE:
2019-02-17 10:30:37

TEAM MEMBERS (2) :
Creative Director / Andrea Caucino and General Director Latino Americando Expo / Franca Degasperi Fabiani

IMAGE CREDITS:
Brand Designer / Andrea Caucino
Client / Latino Americando Expo

PATENTS/COPYRIGHTS:
Copyrights belong to Latino Americando Expo, 2013

Visit the following page to learn more: http://www.behance.net/andreacaucino
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CLIENT/STUDIO/BRAND DETAILS
NAME:
Andrea Caucino

PROFILE:
Andrea Caucino main specialties are: brand and corporate design, typography lettering, web design (websites and mobile), identity and logotype design, visual and infographic design, editorial and brochure design. The new communication trends design are his passion.

NOMINATION DETAILS

Join Latin America Poster Design by Andrea Caucino is a Nominee in Graphics and Visual Communication Design Category.

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AWARD DETAILS

Join Latin America Poster Design by Andrea Caucino is Winner in Graphics and Visual Communication Design Category, 2018 - 2019.



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