Medovukha Fest Corporate Identity by CBI Pioneer

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DESIGN DETAILS
DESIGN NAME:
Medovukha Fest

PRIMARY FUNCTION:
Corporate Identity

INSPIRATION:
Guided by this brief, CBI Pioneer developed the branding style and attributes so that they could be adapted for both business and consumer audience. The iconic honeycomb shape was chosen as the main emblem of the fest, focusing the attention on the unique natural properties of honey as the basis of the drink. The natural shape also helped to convey the message of mead as a organic drink.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Creation of a visual concept that would be relevant for all the segments of the festival target audience (including the inhabitants of Suzdal, mead producers, as well as festival visitors from other regions) was the key challenge for the organizers. The festival programme included a conference for the industry professionals, as well as a wide range of entertainment and educational activities for the general public.

OPERATION / FLOW / INTERACTION:
-

PROJECT DURATION AND LOCATION:
2017, Moscow, Russia

FITS BEST INTO CATEGORY:
Graphics and Visual Communication Design

PRODUCTION / REALIZATION TECHNOLOGY:
-

SPECIFICATIONS / TECHNICAL PROPERTIES:
-

TAGS:
branding, identity, Mead, honey, festival, russian, Quest, Best, Conference

RESEARCH ABSTRACT:
-

CHALLENGE:
-

ADDED DATE:
2018-02-28 16:00:51

TEAM MEMBERS (3) :
Art Director: Julia Timashova, Concept: Maria Kopytova and Designer: Maria Kopytova

IMAGE CREDITS:
Main image is Image: Art Director Julia Timashova / Concept: Maria Kopytova / Designer Maria Kopytova, Optional Image #1: Art Director Julia Timashova / Concept: Maria Kopytova / Designer: Maria Kopytova, Optional Image #2: Art Director Julia Timashova / Concept: Maria Kopytova / Designer: Maria Kopytova, Optional Image #3: Art Director Julia Timashova / Concept: Maria Kopytova / Designer: Maria Kopytova, Optional Image #4: Art Director Julia Timashova / Concept: Maria Kopytova / Designer: Maria Kopytova, Optional Image #5: Art Director Julia Timashova / Concept: Maria Kopytova / Designer: Maria Kopytova

Visit the following page to learn more: https://www.behance.net/gallery/51620909/Medo vukha-Fest-medo
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CLIENT/STUDIO/BRAND DETAILS
NAME:
CBI Pioneer

PROFILE:
Branding Agency

NOMINATION DETAILS

Medovukha Fest Corporate Identity by Cbi Pioneer is a Nominee in Graphics and Visual Communication Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

· The profile and other works by CBI Pioneer is also kept secret. This information will also be available later.
AWARD DETAILS

Medovukha Fest Corporate Identity by Cbi Pioneer is Winner in Graphics and Visual Communication Design Category, 2018 - 2019.



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