Hyku Mobile application by Hyku Llc |
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| DESIGN NAME: Hyku PRIMARY FUNCTION: Mobile application INSPIRATION: The inspiration for Hyku stemmed from the need of someone for additional content and interaction while watching television, whether a song in the background, or a shirt an actor is sporting, all relevant content will be automatically displayed on Hyku, synced perfectly with the programming. With technology backed by 22 patents, Hyku provides the most accurate content sync on the market. Inspiration is derived from my passion of media and television, and I hope to share Hyku with other viewers. UNIQUE PROPERTIES / PROJECT DESCRIPTION: The design is offering a new interactive way of second screen synchronization with television programming and live streaming. Large panels show current TV shows on main page, while intuitive notification allows users of all technological competence to smoothly navigate the app. Within each show, this design aesthetically displays perfected synced content, in order to satisfy the demands of app users. OPERATION / FLOW / INTERACTION: Users start on the main page, with all the shows. To access each show, click on the relevant box, and for more episodes, scroll to the bottom. The second icon (Discovery), on the bottom navigation bar, is for user-submitted content. The third icon (Duels) is a patent-pending live wagering game. The fourth icon (Message) is for users to socially engage with others. The last icon (Me) is where users can access their profile, points and to spend points on the marketplace for real-life items. PROJECT DURATION AND LOCATION: The idea for this project was conceived in March 2011 in Waterloo, Canada, started in March 2014, in Zhuhai, China and the latest version is completed in February 2017, in Zhuhai China. In May 2016, it was exhibited at the Broadcast Asia conference in Singapore. Currently it is used in the China and Indonesia markets. FITS BEST INTO CATEGORY: Interface, Interaction and User Experience Design |
PRODUCTION / REALIZATION TECHNOLOGY: Sketch 4.2 / Adobe Photoshop CC 2017 / After effect CC 2017 SPECIFICATIONS / TECHNICAL PROPERTIES: Above iOS 8.0 / Above android 4.2 TAGS: Second screen, television, media, perfect sync, Hyku, duels, discovery, marketplace, social media, movies RESEARCH ABSTRACT: This project begun with a four-month marketing and consumer research period in 2014, to determine whether to pursue. Twenty-five television directors from across China, including the most popular, were interviewed, resulting in an eighty-eight percent approval rating for Hyku’s concept and design. Interviews included an early demo of Hyku’s capabilities, as well as key value propositions – leading one prominent director to claim that Hyku was the best television application she has ever seen. CHALLENGE: The most difficult aspect of the design is user experience and interface. Technologically challenged users need to use the application as effectively as savvy users. User behavior data, as well as user observations were made over a two-year period to improve and enhance Hyku’s usability, leading to the current, February 2017 design. Boxes were made larger to highlight shows on the main page, logic was simplified for ease of navigation and icons were added for aesthetic and functional value. ADDED DATE: 2017-02-27 13:26:10 TEAM MEMBERS (2) : Ronghao Jin and Juan Lin IMAGE CREDITS: Hyku Llc, 2016. PATENTS/COPYRIGHTS: Copyrights belong to Hyku LLC, 2014-2017 |
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| Visit the following page to learn more: http://www.hyku.com | |||||
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NAME: Hyku PROFILE: Hyku is a television and second screen application, available for Android or Apple devices. Backed by twenty-two patents, Hyku’s main feature syncs mobile phone content with shows on television or streamed programming directly on the application itself. All content is created by the show’s own production team, and is accurately synced to within a second when the show airs for the first time. Examples of content include background music available for download, merchandise or shirts available for instant purchase, or relevant pictures and information. Other features allow users to vote, to answer trivia questions or to interact in other ways. The goal is to provide an enhanced second screen experience, with more clickable content and interactions, all synced along with the television program. Additionally, Hyku’s features include a social network, which connects its many users through messages and shared content – creating a community of interacting fans. For sports television, Hyku Duels is a built-in game, which is a patent-pending user versus user wagering system. Lastly, Hyku ties it all together with a virtual economy, allowing users to earn coins, redeemable for real products in its marketplace. All Hyku’s features are combined with an aesthetically-pleasing design. This simple, yet intuitive user interface accentuates Hyku’s advantages, while reducing the learning curve. |
| AWARD DETAILS | |
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Hyku Mobile Application by Hyku Llc is Winner in Mobile Technologies, Applications and Software Design Category, 2016 - 2017.· Press Members: Login or Register to request an exclusive interview with Hyku Llc. · Click here to register inorder to view the profile and other works by Hyku Llc. |
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